Washed your hair yesterday and roots already greasy? Discover new Elvive Hydra Pure 72h Purifying Conditioner by L’Oréal Paris. Inspired by skincare, the formula is powered with Salicylic Acid, which helps remove excess oil and impurities & Hyaluronic Acid for a boost of moisture.

The result? Get up to 72h of a purified scalp & hydrated lengths* without stripping natural moisture and no weigh down. Grease or oil is totally natural and helps to moisturise your hair and scalp. However, it is important to regularly wash your hair to prevent excess build up. Elvive Hydra Pure purifying shampoo is scientifically designed to bind to the excess oil and wash it away whilst maintaining natural moisture.

After purifying your scalp with Elvive Hydra Pure scalp serum and shampoo, this non-greasy conditioner is scientifically proven to intensely rehydrate and provide airy lengths with no weigh down.

• Contains Salicylic Acid and Hyaluronic Acid
• Effective on all hair types: straight, wavy, curvy or coily hair
• Silicone-free for a natural touch
• Boosts hair moisture without weighing it down

*Consumer test on 59 users, 72h after use of the serum + shampoo + conditioner